No. 4 is ‘Play to your strengths’
As Exeter Chiefs and London Wasps both proved in each of their recent Zurich Premiership Semi-Finals, playing to your strengths will take you to the top. In their case, to the Final.
In this video, I detail how you can ensure you have a clear picture of who your core sector clients and candidates are, why and how you do what you do that adds value to them and so stand out.
Can you see how your strengths can win you business, in your current and in ‘new’ / aligned markets?